Updated
Updated · tovima.com · Jun 20
Greece Tourism Revenue Jumps 36.9% in Jan-April as Visitor Arrivals Rise 27.1%
Updated
Updated · tovima.com · Jun 20

Greece Tourism Revenue Jumps 36.9% in Jan-April as Visitor Arrivals Rise 27.1%

2 articles · Updated · tovima.com · Jun 20

Summary

  • Bank of Greece data showed tourism receipts climbed 36.9% in January-April from a year earlier, outpacing a 27.1% increase in foreign arrivals and pointing to higher spending per visitor.
  • April helped drive that surge: Catholic Easter lifted demand, with non-resident arrivals up 10.6% and travel receipts up 9.5% from the same month in 2025.
  • The stronger tourism flow fed into Greece’s external accounts, where the April current account deficit narrowed to €1.4 billion, down €956 million year on year.
  • Trade also improved in April as exports rose 36.3% in current prices against a 12.2% increase in imports, though the services surplus narrowed slightly despite better travel and transport balances.
  • For the first four months of 2026, the current account deficit still widened by €1.0 billion from a year earlier, even as officials expect a longer tourist season and fresh record revenues.

Insights

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Greece's new plan aims to tame tourism. Is it a real solution or too little, too late for its overwhelmed islands?