Google Revamps 25-Year-Old Images With AI Generation as Pinterest-Style Feed Rolls Out
Updated
Updated · TechCrunch · Jul 14
Google Revamps 25-Year-Old Images With AI Generation as Pinterest-Style Feed Rolls Out
3 articles · Updated · TechCrunch · Jul 14
Summary
Google is turning Images into a discovery product, adding a personalized “For You” gallery and in-search AI image generation as it marks the service’s 25th anniversary.
The redesign gives signed-in users a real-time feed based on interests and browsing history, plus collections for saving ideas—features that mirror Pinterest’s visual browsing model.
Google said the desktop U.S. English rollout will unfold over the coming weeks, while image generation in AI Overviews will expand in English across regions that already support AI Mode image creation.
The push aims to keep users inside Google longer—both when browsing for inspiration and when creating images that do not already exist online—supporting engagement and ad revenue.