Amazon Phases Out Singapore Fulfillment, Ends 2-Hour Fresh Service
Updated
Updated · Nikkei Asia · Jul 13
Amazon Phases Out Singapore Fulfillment, Ends 2-Hour Fresh Service
2 articles · Updated · Nikkei Asia · Jul 13
Summary
July 6 marked the start of Amazon’s Singapore pullback, with the company phasing out its fulfillment service that stores goods for retailers in its facilities.
Amazon Fresh will also cease operations, shutting the grocery offering built around two-hour delivery and widening the retreat beyond warehousing.
Third-party sellers are set to be affected as the fulfillment wind-down removes logistics support tied to Amazon’s local marketplace operations.
Singapore’s exit underscores how Amazon’s global model struggled in Southeast Asia, where localized market conditions blunted its strategy.