Kansas City Draws 344,135 World Cup Spectators as 310,000 Attend Fan Festival
Updated
Updated · The New York Times · Jul 11
Kansas City Draws 344,135 World Cup Spectators as 310,000 Attend Fan Festival
1 articles · Updated · The New York Times · Jul 11
Summary
344,135 spectators have attended World Cup matches in Kansas City so far, averaging nearly 69,000 a game in the smallest U.S. host market.
310,000 more people from over 150 countries have visited the city’s FIFA Fan Festival, with Ecuador, Mexico, Colombia and Argentina leading international turnout, according to Visit KC.
18% of local TVs turned on during matches were tuned to the tournament through the first 92 games, giving Kansas City the top World Cup ratings share among U.S. markets.
The influx has turned Kansas City into an unexpected global showcase, boosting its case that it can compete with larger U.S. cities for future tourism, conventions and major events.