Updated
Updated · Variety · Jul 10
Obsession Lands on Peacock July 17 After $370 Million Box-Office Run
Updated
Updated · Variety · Jul 10

Obsession Lands on Peacock July 17 After $370 Million Box-Office Run

3 articles · Updated · Variety · Jul 10

Summary

  • July 17 is the Peacock streaming debut for Curry Barker’s horror breakout “Obsession,” after its digital release was delayed by unexpectedly strong theatrical demand.
  • The film turned a budget of under $1 million into $370 million worldwide, becoming Focus Features’ highest-grossing release after the studio bought it for $14 million at TIFF.
  • Word-of-mouth fueled the run: “Obsession” earned an A- CinemaScore and 94% on Rotten Tomatoes, then climbed from a $17.2 million opening weekend to $23.9 million and $27.4 million in the next two frames.
  • That momentum has already sparked awards-season talk around Barker’s debut, with comparisons to Jordan Peele’s “Get Out” as Barker lines up “Anything but Ghosts” and an A24 “Texas Chainsaw Massacre” reboot.

Insights

Can an indie wunderkind and A24 finally make a Texas Chainsaw Massacre reboot that actually works?
From online shorts to a $370M hit, is Curry Barker’s success a blueprint for a new Hollywood?
Beyond viral marketing, what made 'Obsession' resonate so deeply with millions of Gen-Z viewers worldwide?