CD PROJEKT Shareholders Approve Rename to CD PROJEKT RED After GOG Sale Last Year
Updated
Updated · WN Hub · Jun 23
CD PROJEKT Shareholders Approve Rename to CD PROJEKT RED After GOG Sale Last Year
3 articles · Updated · WN Hub · Jun 23
Summary
Shareholders backed a plan to rename CD PROJEKT to CD PROJEKT RED, extending the studio label from the game-development division to the whole group.
The company said the change reflects its business after selling the GOG store at the end of last year, leaving game development and publishing as its main activities.
CD PROJEKT also argued the rebrand should strengthen global marketing and hiring by reducing confusion, since CD PROJEKT RED is more widely recognized than CD PROJEKT alone.
The new name will take effect only after the charter is amended and the change is registered in Poland's state company registry.