Nintendo Flags Generative AI Risks at Shareholder Q&A, Citing Power Use and IP Rights
Updated
Updated · My Nintendo News · Jun 26
Nintendo Flags Generative AI Risks at Shareholder Q&A, Citing Power Use and IP Rights
3 articles · Updated · My Nintendo News · Jun 26
Summary
Shuntaro Furukawa told shareholders Nintendo is taking a cautious approach to generative AI, saying the company must ensure any use does not infringe intellectual property rights.
A shareholder had pressed Nintendo to rule out systems trained on illegally obtained data, prompting Furukawa to point to tightening regulations across countries and say Nintendo complies with local laws.
Furukawa said Nintendo has long used AI-like tools in game development—such as programs controlling enemy behavior—but distinguished recent generative AI as bringing added challenges, including heavy power consumption.
The comments suggest Nintendo is not rejecting AI outright, but is drawing a line between established in-house game-development tools and newer generative systems facing legal and environmental scrutiny.