Updated
Updated · Outside · Jun 23
Editors Pick 18 Prime Day Outdoor Gear Deals as REI and Backcountry Cut Prices Up to 50%
Updated
Updated · Outside · Jun 23

Editors Pick 18 Prime Day Outdoor Gear Deals as REI and Backcountry Cut Prices Up to 50%

3 articles · Updated · Outside · Jun 23

Summary

  • Amazon Prime Day runs June 23-26, and editors highlighted 18 outdoor gear deals spanning tents, sleeping gear, camp kitchens, footwear, coolers, water filters, lights and recovery tools.
  • Up to 50% discounts at REI and up to 40% at Backcountry are a key reason shoppers are being urged to look beyond Amazon, with some specialty retailers offering deeper cuts or gear unavailable on the marketplace.
  • 20% off Dometic electric coolers, a Garmin epix Pro Sapphire Edition cut from $1,000 by 50%, and Nortiv 8 running shoes reduced to $48 were singled out among the strongest offers.
  • Backcountry also listed Big Agnes backpacking tents at $490 and $454, while REI promoted up to 45% off Marmot sleeping bags and broad markdowns on footwear, camping and hiking gear.
  • Prices and inventory are changing quickly, and the deal guide is being updated regularly as Prime Day competition spreads across outdoor retail.

Insights

As outdoor enthusiasts prioritize sustainability, do mega-sales like Prime Day promote wasteful consumption rather than mindful purchasing?
As Amazon's event forces rivals into sales, are consumers winning, or is the outdoor retail landscape becoming dangerously less diverse?
With shoppers using AI price trackers, who is truly winning the psychological game of summer's biggest retail sale?