Updated
Updated · ZDNet · Jun 18
Walmart Cuts Walmart+ Annual Membership 50% to $49 Ahead of June 22 Deals Event
Updated
Updated · ZDNet · Jun 18

Walmart Cuts Walmart+ Annual Membership 50% to $49 Ahead of June 22 Deals Event

3 articles · Updated · ZDNet · Jun 18

Summary

  • $49 buys a one-year Walmart+ membership under a limited-time promotion that runs at least until Walmart Deals begins on June 22.
  • The cut from $98 is aimed at drawing shoppers before Amazon Prime Day and giving members early access to Walmart's June 22-28 sales event.
  • Walmart+ also bundles free delivery and shipping, 10-cent-per-gallon fuel discounts at 13,000-plus locations, Paramount+ streaming and other perks.
  • The offer applies to new, expired, monthly and current trial members, while some existing discounted or bundled members are excluded; plans then auto-renew at $98 a year.

Insights

Beyond free shipping, how does Walmart+ actually change the shopping habits of its 28 million members?
Is Walmart's 50% discount a power play against Amazon or a sign its membership growth is stalling?
Can Walmart's massive store network and AI tools finally win the high-speed delivery race against Amazon?