Updated
Updated · Yahoo Sports · Jun 5
2026 World Cup Resale Prices Drop 20% for Over Half of Group Matches
Updated
Updated · Yahoo Sports · Jun 5

2026 World Cup Resale Prices Drop 20% for Over Half of Group Matches

3 articles · Updated · Yahoo Sports · Jun 5

Summary

  • GameTime data showed just over half of 2026 World Cup group-stage matches had resale get-in prices fall by 20% or more ahead of the June 12 opener.
  • Thirteen matches now start below $300, led by Cape Verde vs. Saudi Arabia in Houston at $157; six games are available for under $200.
  • U.S. matches remain pricey despite the broader slide, with Australia vs. United States in Seattle near $1,200 and the cheapest U.S. game—against Türkiye in Los Angeles—still close to $800.
  • Canada's opener in Toronto dropped sharply after Italy failed to qualify: get-in prices fell from above $2,000 to $675 once Bosnia and Herzegovina became the opponent.
  • Demand is still surging for some marquee teams, pushing Portugal vs. Colombia in Miami above $2,700—second only to the July 19 final—while Brazil vs. Morocco rose to nearly $1,500.

Insights

Will the most expensive World Cup ever be remembered for its record profits or its empty seats?
As legal probes target 'fake scarcity,' could FIFA's pricing strategy permanently alienate its most passionate fans?