Updated
Updated · The New York Times · May 14
Bumble to End Swiping for Millions, Shifting to AI Matchmaking
Updated
Updated · The New York Times · May 14

Bumble to End Swiping for Millions, Shifting to AI Matchmaking

8 articles · Updated · The New York Times · May 14
  • Bumble said it will remove its signature swipe feature and replace it with AI-driven matchmaking, a major redesign for one of the largest dating apps.
  • The shift targets dating-app fatigue and complaints that swiping encourages dehumanizing, snap judgments based largely on photos.
  • The change could reshape habits for millions of users as Bumble moves away from the finger-flick screening model popularized by Tinder.
  • Dating apps remain deeply embedded in U.S. relationships: Pew says 3 in 10 adults have used them, and 1 in 10 committed relationships now begins online.
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