Clooney, Hanks and Streep Back June AI Consent Registry for Licensing Likenesses
Updated
Updated · The Verge · May 12
Clooney, Hanks and Streep Back June AI Consent Registry for Licensing Likenesses
1 articles · Updated · The Verge · May 12
A new Human Consent Standard will let people declare whether AI systems may use their likeness, voice, characters, designs or creative works—and whether payment or permission is required.
RSL Media said AI crawlers will find those terms through robots.txt-style signals, then check them against a registry launching in June that verifies identity and publishes permissions.
The standard extends the Really Simple Licensing framework from specific web content to the underlying person, work or brand wherever it appears, broadening its reach beyond a single URL.
George Clooney, Tom Hanks, Meryl Streep and other Hollywood figures, along with groups including Creative Artists Agency and Music Artists Coalition, are backing the effort as artists push back on unauthorized AI use.
With AI firms facing 90+ lawsuits, is Hollywood's new consent standard a real shield for artists or just an unenforceable guideline?
Beyond protecting stars like George Clooney, can this new standard actually stop AI from using your personal photos and writings?
The 2026 Launch of the AI Consent Registry: Empowering Digital Identity and Human Likeness Rights in the Age of Generative AI
Overview
RSL Media will launch the AI Consent Registry and Human Consent Standard in June 2026, giving individuals new tools to control how AI systems use their likeness, creative works, and identities. This initiative lets people set clear terms for AI usage, not just for content at a single website, but for their underlying work and identity wherever it appears online. By making the Human Consent Standard discoverable to AI crawlers through a website’s robots.txt page, the system aims to ensure that consent is broad and enforceable, empowering users to protect their digital presence in the age of artificial intelligence.