Companies grow cautious promoting AI in products amid user pushback

5 articles · Updated · InfoWorld · May 11

Only 8% of Americans would pay extra for AI, while 46% dislike AI-generated content and 43% are less likely to buy from such companies.
Experts say hype-led add-ons often create brittle features, bugs, security gaps and workflow disruption, prompting firms to favour optional, opt-in tools tied to clear user needs.
Research also suggests “artificial intelligence” branding can reduce trust, while successful rollouts tend to be incremental, transparent and embedded in existing workflows with measurable returns.

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