Apple urged to develop $399 iPhone Neo to attract Android users
Updated
Updated · 9to5Mac · May 10
Apple urged to develop $399 iPhone Neo to attract Android users
6 articles · Updated · 9to5Mac · May 10
The proposal suggests a smaller 5.8-inch handset with an LCD screen, 12MP camera, Face ID and an older A18 chip, positioned below the current $599 iPhone 17e.
The analyst argues Apple’s budget iPhones have sold decently but lack the standout value that made the lower-priced MacBook Neo more compelling to switchers from rival platforms.
A cheaper model could matter most in weaker economies where iPhones remain unaffordable outright, even as US buyers often rely on carrier financing that reduces sensitivity to sticker prices.
Can Apple launch a $399 iPhone amid a memory crisis without sacrificing its legendary profit margins?
Will a budget iPhone convert Android users or just devalue Apple's premium brand identity?