Armani Group may split 15% stake among L'Oreal, EssilorLuxottica and LVMH

14 articles · Updated · Bloomberg · May 10

La Repubblica said each buyer could receive 5% as the Italian fashion group moves to carry out founder Giorgio Armani's will.
The newspaper reported the sale process has not formally begun and did not cite sources for the planned allocation.
The potential deal would reshape ownership at one of Italy's best-known luxury groups in line with succession plans set out by Armani.

Can Armani's new leaders modernize the brand for a new generation while preserving its legendary founder's unique vision?

Is selling stakes to three rival giants a brilliant move for independence or the first step to an inevitable takeover?