Updated
Updated · Fox News · May 9
Dale Earnhardt Jr rebuts fan over NASCAR popularity award knowledge
Updated
Updated · Fox News · May 9

Dale Earnhardt Jr rebuts fan over NASCAR popularity award knowledge

11 articles · Updated · Fox News · May 9
  • The retired driver, who won NASCAR's Most Popular Driver award 15 straight times from 2003 to 2017, replied online after debate over Carson Hocevar and Chase Elliott.
  • Earnhardt said, "I won it 15 times and have a pretty solid understanding of how it works," after a fan challenged his view that social media campaigning would be needed.
  • The award has largely been dominated by the Earnhardt and Elliott families since the 1980s, with Chase Elliott winning every year since Earnhardt retired after the 2017 Cup season.
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