From 2 May, creator Derrick Downey Jr. offers a free watermarked tier, while advanced tools cost $1.99 monthly or $9.99 yearly.
The change removes advanced features from the app’s former one-time purchase option, which had launched at $6.99 and later rose to $9.99.
The iPhone video app, built to capture vertical and horizontal footage simultaneously, became the App Store’s top paid app within 12 hours and stayed there for eight days.
From filming squirrels to a #1 app: How did a creator turn a personal problem into a massive tech success?
His AI-built app topped the charts. But can a solo founder sustain a viral tech hit without a dev team?
A creator built a #1 app with AI, not code. Is the traditional software developer becoming obsolete?