Alaska Airlines adds three seasonal Sonoma County routes
Updated
Updated · The Santa Rosa Press Democrat · May 7
Alaska Airlines adds three seasonal Sonoma County routes
12 articles · Updated · The Santa Rosa Press Democrat · May 7
Starting 1 November, Charles M. Schulz-Sonoma County Airport gains nonstop Boise, Phoenix and Salt Lake City flights, with service running at least through mid-April 2027.
Phoenix will operate daily through 21 April 2027, while Boise and Salt Lake City get daily peak-period flights and variable off-peak schedules.
The move restores Boise and Salt Lake City links dropped by Avelo and brings Alaska's Santa Rosa network to 12 nonstop destinations, alongside American's existing Phoenix service.
With Avelo gone, can Alaska Airlines succeed where a low-cost carrier failed in Sonoma's competitive market?
As Alaska and Southwest battle for wine country, will this expansion lead to lower fares or a market squeeze?