Spotify expands AI DJ to four languages and eight countries
Updated
Updated · TechCrunch · May 7
Spotify expands AI DJ to four languages and eight countries
10 articles · Updated · TechCrunch · May 7
New support covers French, German, Italian and Brazilian Portuguese, with personas Maia, Ben, Alex and Dani, and launches in Austria, Brazil, France, Germany, Italy, Portugal, South Korea and Switzerland.
Spotify said the feature is now available in more than 75 countries, extending an interactive tool that lets users request songs and hear AI-generated spoken commentary.
The company has steadily added AI functions, including 2025 updates for conversational requests and prompts, plus tools to build custom music or podcast playlists from text descriptions.
With listeners growing wary of AI, can Spotify’s DJ win them over or will it become another intrusive algorithm?
As AI music floods streaming platforms, can Spotify protect artists from fraud without stifling genuine creativity?