PWHL names Detroit expansion city for 2026-27 season
Updated
Updated · WXYZ 7 Action News Detroit · May 6
PWHL names Detroit expansion city for 2026-27 season
18 articles · Updated · WXYZ 7 Action News Detroit · May 6
The league also unveiled black and silver as the new team's primary colours, with white secondary and red accent, ahead of June events in Detroit.
The franchise's name and branding have not yet been announced, while the league said more players are expected to join through the draft.
Detroit had been widely tipped after four successful Takeover Tour games and becomes the league's first expansion franchise, taking the PWHL to nine teams.
Can Detroit's showcase game excitement translate into sustainable support for a full PWHL season?
Is the PWHL's patient capital and free streaming model the new blueprint for success in women's professional sports?
How will Detroit's new team build a competitive roster without a traditional expansion draft?
Detroit Confirmed as PWHL’s Ninth Franchise with Record-Breaking 53,586 Fans Driving Expansion
Overview
The Professional Women's Hockey League (PWHL) has confirmed Detroit as its ninth franchise for the 2026-27 season, recognizing the city's exceptional fan support demonstrated through record-breaking attendance at multiple neutral-site games. Led by Ilitch Sports + Entertainment, the team will play at Little Caesars Arena and benefits from strong local partnerships, including Ally Financial as the inaugural marquee sponsor. To build a competitive roster, the league introduced a multi-phase player acquisition system balancing player rights and team fairness. Detroit will also host key 2026 league events, further engaging fans and solidifying its role as a vibrant hub in the PWHL's strategic expansion and growth.