Updated
Updated · The Guardian · May 7
Spencer Pratt reposts AI ad portraying Los Angeles as a hellscape
Updated
Updated · The Guardian · May 7

Spencer Pratt reposts AI ad portraying Los Angeles as a hellscape

2 articles · Updated · The Guardian · May 7
  • The X post, created by film-maker Charlie Curran, drew 3.6 million views before Pratt’s debate with Mayor Karen Bass and council member Nithya Raman.
  • The video shows flames engulfing the Hollywood sign, armed street patrols and Gavin Newsom, Bass and Kamala Harris as indifferent elites, before a Batman-like Pratt appears as saviour.
  • Pratt has attacked Bass and Raman over wildfire response, homelessness and public safety, while a USC advertising expert said AI campaign ads are cheap and attention-grabbing but may not win votes in Democratic-leaning Los Angeles.
As AI makes political ads cheaper and faster, how can voters discern fact from fiction?
When a viral AI ad isn't from the campaign, who is truly held accountable?
Can a city's main industry survive a campaign built on its most feared technology?