In a 4 May commentary, PCMag's senior mobile writer said Apple should favour a flip-style design over a rumoured book-style foldable expected later in 2026.
The article argues bright finishes, nostalgic software touches and youth appeal would better differentiate Apple from Samsung's Galaxy Z Fold line than a premium productivity device.
Rumours instead point to a roughly $2,000 iPhone foldable with Apple Pencil and Stage Manager support, aimed at power users in Apple's ecosystem.
Will Apple's first foldable be a sterile productivity tool or a vibrant design statement?
With Motorola surging on bold designs, is Apple's rumored minimalist foldable already outdated?