Tim Walmsley urges UAE businesses to prioritise employee pride for recovery

1 articles · Updated · Arabian Gulf Business Insight · May 6

Writing from Dubai, the 6W Agency partner says firms hit by regional conflict, delayed decisions and scattered teams should plan across one-, two- and six-month horizons.
He argues indiscriminate layoffs can damage flexibility, engagement and competitiveness, while engaged employees outperform peers by 21% in profitability and human-centric organisations are four times likelier to outperform.
The opinion piece says UAE employers should reapply post-Covid lessons, focus on wellbeing and organisational redesign, and rebuild confidence as businesses seek momentum in the second half of 2026.

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