Chipotle CEO says customers can ask for larger portions
Updated
Updated · USA TODAY · May 5
Chipotle CEO says customers can ask for larger portions
8 articles · Updated · USA TODAY · May 5
Scott Boatwright told Yahoo Finance's Power Players podcast diners wanting more in bowls or burritos should simply ask staff, who he said would not refuse.
The remarks drew fresh social media criticism, with users calling him out of touch, warning online orders are unaffected and saying extra food often triggers double-meat charges.
The dispute revives a 2024 portion-size backlash under former CEO Brian Niccol, as Chipotle faces pressure after Q4 2025 same-store sales fell 2.5% while rivals including Cava gained share.
With customers filming skimpy orders, can Chipotle's new growth plan restore trust before competitors steal its once-loyal following?
As Chipotle targets wealthier diners, is its promise of generous portions becoming an empty pledge for its core customers?