Reggie Fils-Aimé defends Nintendo's full-price game policy

2 articles · Updated · Wccftech · May 4

Speaking with analyst Joost Van Dreunen at the NYU Game Center Lecture Series, the former Nintendo of America chief linked the stance to the company’s Kyoto roots.
He said Nintendo aims to ship feature-complete games without lengthy day-one updates, arguing that supports a fair price that does not change over time.
Fils-Aimé cited The Legend of Zelda: Breath of the Wild as never officially discounted, framing Nintendo’s pricing rigidity as a cultural philosophy rather than simple commercial opportunism.

With physical games now costing more, is Nintendo's 'fair price' philosophy becoming a thing of the past?

Is 'Kyoto craftsmanship' a genuine philosophy or a brilliant marketing strategy for premium prices?