7 articles · Updated · VnExpress International · Apr 29
In Vietnam, the 512GB model is down VND9.5 million to VND29 million and the 1TB version VND10.5 million to VND34.5 million.
Retailers said the cuts position the Air against the iPhone 17, though Hoang Ha Mobile said 17 sales remain about 20% higher and Di Dong Viet expects the lower pricing to be temporary.
Launched from VND32 million, the Air has seen the steepest drop in Apple’s 2025 lineup; despite its titanium body and A19 Pro chip, its single rear camera weakens its appeal.
Will Apple's gamble on premium design and price cuts for the iPhone Air reshape what Vietnamese consumers value most in a smartphone?
Could rising memory costs and AI-driven component shortages force Apple to rethink its strategy for emerging markets like Vietnam?
Does the iPhone Air's titanium body represent innovation or unnecessary complexity for everyday users in fast-growing tech markets?