Updated
Updated · Wrestling Inc. · May 3
Bully Ray and Tommy Dreamer defend controversial WWE NXT AI video
Updated
Updated · Wrestling Inc. · May 3

Bully Ray and Tommy Dreamer defend controversial WWE NXT AI video

4 articles · Updated · Wrestling Inc. · May 3
  • The April 28 vignette showed Sol Ruca’s face shattering to ash as Zaria walked through burning waves after NXT Revenge, sparking backlash online.
  • Dreamer praised its futuristic style but warned AI threatens artists and jobs, while Ray said the dream-sequence package was creative and comparable to Bray Wyatt’s experimental segments.
  • The debate follows reports WWE is expanding AI in storytelling and graphics, with TKO’s Mark Shapiro recently saying Nick Khan and Paul Levesque use it in storyline development.
Could WWE's push for AI-generated storytelling fundamentally change how fans connect with wrestling, or will backlash force a return to traditional creativity?
How might the legal battles over AI-generated likenesses and copyright reshape the future of creative work and performer rights in sports entertainment?