The newly released mid-range handset is now £384, down from £459, making it one of the first notable discounts on the model.
It offers a 6.7-inch 120Hz AMOLED display, 50MP main camera, 5,000mAh battery, Android 16 and Samsung's Bixby 4.0 AI assistant.
Samsung also promises six years of security updates, positioning the A37 as a cheaper alternative to the higher-end Galaxy S series and a close sibling to the A57.
Is QVC's discounted Galaxy A37 a bargain or a trap due to its limited software and better-value rivals?
Is Samsung creating phones built for security but destined for obsolescence by withholding major OS updates?
With its US parent in bankruptcy, can customers trust QVC's deep discounts and long-term product support?