The advice targets ad tracking, microphone access and Automatic Content Recognition, which can monitor HDMI-connected devices and share viewing data with third-party advertisers.
Users are told to enable Limit Ad Tracking, set channel microphone access to Never Allow, and turn off Use Info from TV Inputs under Smart TV Experience.
The report says Roku still needs some basic data to operate, and separate apps such as Netflix or Prime Video require their own privacy settings changes.
Data from your smart TV is sold to advertisers. How does this pipeline help government agencies bypass surveillance warrants?
New laws treat TV spying as 'sensitive.' Must companies soon get your explicit consent before your television can legally watch you?