Dollar General stock sheds 1.25% and underperforms competitors
Updated
Updated · MarketWatch · May 1
Dollar General stock sheds 1.25% and underperforms competitors
12 articles · Updated · MarketWatch · May 1
Shares closed at $114.43 on Friday, as the S&P 500 rose 0.29% to 7,230.12 and the Dow Jones Industrial Average fell 0.31% to 49,499.27.
Dollar General finished 27.68% below its 52-week high of $158.23 reached on 26 February. Amazon gained 1.21%, while Walmart slipped 0.25% and Costco edged down 0.13%.
Trading volume was 2.2 million shares, about 1.0 million below its 50-day average of 3.2 million. The move came in a mixed session for retail stocks, with Dollar Tree also falling.
Why is Dollar Tree's stock falling despite strong recent sales and a major strategic pivot?
As prices rise toward $10, is Dollar Tree risking the core brand identity that made it famous?