Adobe stock rises but underperforms competitors

6 articles · Updated · MarketWatch · May 1

Shares gained 1.87% to $250.71 on Friday, extending their winning streak to four sessions as Apple, Microsoft and Alphabet also advanced.
Adobe lagged Apple’s 3.24% rise and Microsoft’s 1.63% gain, while the broader market was mixed, with the S&P 500 up 0.29% and the Dow down 0.31%.
The stock remains 40.72% below its 52-week high of $422.95 reached on May 21, and trading volume of 5.0 million was below its 50-day average.

Could Adobe's aggressive AI push and leadership shift actually position it for a surprise comeback despite market skepticism?

How might ongoing regulatory investigations and rising competition from platforms like Canva and Figma reshape Adobe's business model?