SaffronStays tops ₹100 crore revenue with more than 460 homes
Updated
Updated · openthemagazine.com · May 1
SaffronStays tops ₹100 crore revenue with more than 460 homes
4 articles · Updated · openthemagazine.com · May 1
Founder Deven Parulekar, a former EY partner, said the India-based holiday-home company employs more than 200 people and targets ₹140-150 crore revenue next fiscal.
He left corporate life after years of preparation, rebuilt the business model around controlling pricing, availability and guest experience, and said the company became profitable only after seven years.
SaffronStays now focuses on clustered expansion in markets such as Alibaug and Lonavala, aiming to lift margins from about 3% to 10% while positioning luxury as family-centred stays.
As India's homestay market booms, can SaffronStays maintain quality and authenticity at scale, or will rapid expansion inevitably dilute its core experience?
Could SaffronStays' disciplined, founder-driven approach work just as well in sectors beyond hospitality, or is its success uniquely tied to India's luxury travel shift?