OnePlus, Nothing, Realme and Redmi raise smartphone prices in India
Updated
Updated · Times Now · May 1
OnePlus, Nothing, Realme and Redmi raise smartphone prices in India
12 articles · Updated · Times Now · May 1
Newly affected brands Realme and Redmi joined May 1 increases, while OnePlus 15 rose to Rs 77,999 and Nothing Phone (4a) Pro to Rs 44,999.
OnePlus 15R and Nothing Phone (3a) Lite saw second hikes since launch, and Realme 16 Pro+, Realme 16 Pro, Redmi Note 15 Pro+ and Note 15 Pro also became costlier.
The increases are linked to DRAM and NAND shortages as AI-driven demand shifts memory production toward data-centre hardware, squeezing smartphone supply chains and raising costs for Indian buyers.
Will the RAM crisis crush smaller brands, leaving only Apple and Samsung to rule the market?
As AI devours memory chips, is the era of the affordable smartphone officially over for good?
Beyond high prices, how is the AI gold rush reshaping our digital access and equality?