Online communities in East Asia call for boycott of The Devil Wears Prada 2

8 articles · Updated · The Independent · Apr 24

The backlash intensified after a promotional clip featuring Chinese assistant Qin Zhou, played by Helen J Shen, was released by 20th Century Studios, with at least 44,933 advance tickets sold in South Korea.
Critics argue the character’s name resembles a historic slur and her portrayal perpetuates Asian stereotypes, sparking accusations of racism and prompting calls for a boycott ahead of the film’s Asian release.
Neither 20th Century Studios nor the cast have responded to the criticism; the film premieres globally on May 1, with additional controversy over its contrasting marketing strategies targeting Asian audiences.

How will this anti-racism backlash affect the sequel's box office in the crucial China market?

With the film's release days away, how will the studio and cast respond to the controversy?

What is the responsibility of a Chinese-American actor when portraying a potentially stereotypical character?

Why does Hollywood still struggle with the 'Model Minority' myth in the 21st century?

Could a different name and outfit have saved this character from perpetuating harmful Asian stereotypes?

Will this online firestorm tarnish the legacy of the original beloved 'Devil Wears Prada' film?