Updated
Updated · TechCrunch · Jul 24
Bluesky Expands Attie With Quests as User Growth Slows to 45.6 Million Accounts
Updated
Updated · TechCrunch · Jul 24

Bluesky Expands Attie With Quests as User Growth Slows to 45.6 Million Accounts

1 articles · Updated · TechCrunch · Jul 24

Summary

  • Quests turns Bluesky’s Attie from a feed-building assistant into a beta research tool that answers open-ended questions about trends, news and influential accounts across the AT Protocol network.
  • The expansion comes as Bluesky’s growth has cooled: after doubling to 40 million users last October, the platform now reports about 45.6 million registered accounts.
  • Attie, launched in March, remains free for now, but Bluesky has floated charging for it as part of a broader push to monetize tools and services.
  • Jay Graber said Attie is being redesigned with accessibility features and a new logo, with beta access rolling out from a waitlist over the coming weeks.
  • Bluesky is testing AI despite user skepticism, backed by a $100 million funding round disclosed in March that gives it room to experiment with subscriptions, power-user tools and AT Protocol development.

Insights

Will Bluesky's powerful new AI discovery tool become the ultimate paywalled feature to revive its slowing user growth?
Does injecting an AI assistant to summarize the open social web defeat the purpose of user-controlled feeds?
Can an AI truly filter out online noise to find the truth on a decentralized network without creating its own bias?