Updated
Updated · Rolling Stone · Jul 20
Bieber's 'Everything Hallelujah' Streams Jump 240% After 2026 World Cup Halftime Performance
Updated
Updated · Rolling Stone · Jul 20

Bieber's 'Everything Hallelujah' Streams Jump 240% After 2026 World Cup Halftime Performance

3 articles · Updated · Rolling Stone · Jul 20

Summary

  • Spotify streams for Justin Bieber’s 2025 song “Everything Hallelujah” surged 240% globally after he performed it acoustically at Sunday’s 2026 FIFA World Cup halftime show.
  • Google Trends showed “Justin Bieber song hallelujah” and “Justin Bieber hallelujah song” as the top two searches under his name, suggesting viewers rushed to identify the unexpected track.
  • That spike followed a divisive reception to the stripped-down set, with some fans criticizing Bieber for choosing a subdued song instead of hits such as “Yukon” or “Baby.”
  • Bieber has seen similar post-performance gains before: after headlining Coachella 2026, he logged his biggest Spotify day of the year on April 12 with 24.6 million streams and later drew 140 million listeners within weeks.

Insights

How did Justin Bieber’s polarizing acoustic set conquer global charts after its initially confusing World Cup debut?
Was Bieber's stripped-down halftime show a calculated risk that has now rewritten the rules for sports entertainment?