Updated
Updated · FreightWaves · Jul 17
SONAR Urges 6-Point Freight Flexibility Plan as Truckload Rejections Hit 17.64%
Updated
Updated · FreightWaves · Jul 17

SONAR Urges 6-Point Freight Flexibility Plan as Truckload Rejections Hit 17.64%

1 articles · Updated · FreightWaves · Jul 17

Summary

  • A new SONAR Sitrep says shippers need transportation optionality before market tightening deepens, laying out six flexibility levers and a 90-day roadmap to protect service and costs.
  • Truckload conditions have turned sharply against shippers: the rejection index hit 17.64% on June 21, the National Truckload Index reached a record $3.78 per mile, and the spot-contract spread widened to about $0.51.
  • Intermodal is the clearest relief valve, with contract savings at 31.52% and a 2026 average of 23.78%—more than double year-ago levels—while underweight truckload and spot-heavy lanes may also be shifted.
  • Tariff frontloading ahead of a July 24 expiration also exposed geographic risk, as importers rushed freight through West Coast gateways and shippers tied to a single port absorbed the surge and pullback.

Insights

With intermodal savings at record highs, what are the hidden service risks that could erase those cost benefits for shippers?
As the AI boom and Amazon reshape logistics, how can traditional freight companies survive the massive market shift?
An AI boom and housing slump pull freight in opposite directions. How can businesses navigate this unprecedented volatility?