Updated
Updated · FOX 6 Milwaukee · Jul 16
Northwestern Mutual Hosts Student Investing Day as US Faces 110,000 Advisor Shortage by 2034
Updated
Updated · FOX 6 Milwaukee · Jul 16

Northwestern Mutual Hosts Student Investing Day as US Faces 110,000 Advisor Shortage by 2034

1 articles · Updated · FOX 6 Milwaukee · Jul 16

Summary

  • Northwestern Mutual held its first Investments Learning Day in May at its Milwaukee headquarters, bringing local students in to meet professionals across investment careers.
  • The recruiting push comes as McKinsey projects the U.S. could be short up to 110,000 financial advisors by 2034 — a 37% drop from 2025 levels.
  • Demand is moving the opposite way: McKinsey estimates 34% more Americans will need financial help by 2034, partly because more retirees will rely on personal savings.
  • Northwestern Mutual says about 40,000 investment-related jobs will open annually nationwide, raising pressure to attract younger workers into advising and related roles.
  • Advisors say the gap could leave fewer people with access to human financial guidance on retirement, taxes and long-term planning.

Insights

If AI automates entry-level work, how will the next generation of advisors ever be trained?
In a world of AI financial planners, what uniquely human skills will clients still pay for?