Updated
Updated · CNBC · Jul 17
Deoleo Says Olive Oil Prices Stabilize at 3.9 Euros/kg as U.S. Squeeze Bottles Drive 40% of Growth
Updated
Updated · CNBC · Jul 17

Deoleo Says Olive Oil Prices Stabilize at 3.9 Euros/kg as U.S. Squeeze Bottles Drive 40% of Growth

2 articles · Updated · CNBC · Jul 17

Summary

  • Deoleo said the olive oil market has moved into a stable phase after the extreme 2022-2024 volatility that battered supply, prices and household demand.
  • Favorable rainfall in Spain and other major producers is supporting a solid upcoming harvest, strengthening global supply and giving the industry more predictable pricing conditions.
  • Spanish extra virgin olive oil prices have fallen to about 3.9 euros per kilogram from a record 9.3 euros in January 2024, helping revive global household demand.
  • U.S. demand has improved across all income brackets, and Deoleo said its Bertolli squeeze-bottle redesign is helping—squeeze formats now account for 40% of category growth there.
  • The calmer market offers relief after drought and heat ravaged southern European harvests, though analysts still warn climate change, water scarcity and pests could keep supplies volatile.

Insights

Is the olive oil price drop a temporary relief before a climate-driven crisis?
Are squeeze bottles a gimmick or the key to olive oil's future growth?