Greensboro, North Carolina, led FCM Travel’s new 2025 Emerging Markets Report with a 27.6% year-over-year rise in business flight bookings, ahead of Columbus at 18.4% and Fort Lauderdale at 14.8%.
Thousands of 2025 client bookings underpinned the ranking, which excluded the 20 largest U.S. markets to highlight the 10 secondary cities posting the fastest growth in booking volume.
FCM said Greensboro’s climb reflects its lower costs, East Coast accessibility and diversified corporate base across the Piedmont Triad, factors it says are drawing more business travel.
The report positions secondary cities as budget-friendly alternatives to traditional hubs as companies face economic uncertainty and rising travel costs, with the rest of the top 10 led by Indianapolis, San Antonio and Tampa Bay.