TIFF: The Market Selects 8 XR/VR Projects for Inaugural Innovation Hub
Updated
Updated · Deadline · Jul 16
TIFF: The Market Selects 8 XR/VR Projects for Inaugural Innovation Hub
3 articles · Updated · Deadline · Jul 16
Summary
Eight immersive projects will anchor TIFF: The Market’s first Innovation Hub, spanning XR, VR and mixed reality works from Canada, the United States, France, Denmark, Germany, Belgium, Taiwan, Greenland and the Netherlands.
The lineup includes multiple world premieres, plus North American, international and Canadian premieres, with a nine-member committee choosing projects aimed at buyers seeking cross-border, cross-format storytelling.
Selected works range from 360-degree projection and free-roam VR to a mixed-reality installation and AI glasses experience, including Mekwâc: “Now Is Good,” Tartupaluk, Solwata and Body Proxy.
The Innovation Hub will sit on the 200-level of the Metro Toronto Convention Centre and remain open to registered delegates throughout the seven-day market, which runs September 10-16.