Updated
Updated · Fox News · Jul 11
MasterChef Finalist Jennifer Maune Opens $3 Million Fleur in Little Rock
Updated
Updated · Fox News · Jul 11

MasterChef Finalist Jennifer Maune Opens $3 Million Fleur in Little Rock

1 articles · Updated · Fox News · Jul 11

Summary

  • $3 million Fleur is set to open in downtown Little Rock this fall as a farm-to-table restaurant and European-style pastry shop led by 2023 "MasterChef" finalist Jennifer Maune.
  • Arkansas-grown produce will drive frequently changing menus, with Maune highlighting heirloom tomatoes, squash, zucchini, fresh herbs and root vegetables and saying some ingredients will come from her own property.
  • Fleur will add an in-house bakery, artisan breads, pastries and afternoon tea, while keeping a scratch-cooking model in which sauces and condiments are made in-house.
  • Maune, a mother of six, said the concept centers on getting people to gather around a table, a philosophy she wants to carry into potential future locations nationwide.

Insights

Can a MasterChef's fame sustain a $3M farm-to-table dream in a competitive market?
How will a restaurant built on Arkansas soil replicate its 'farm-to-table' magic nationwide?