Updated
Updated · Push Square · Jul 10
Sony Opens PS Store Summer Sale Early to PS Plus Members, Offering Up to 90% Off
Updated
Updated · Push Square · Jul 10

Sony Opens PS Store Summer Sale Early to PS Plus Members, Offering Up to 90% Off

3 articles · Updated · Push Square · Jul 10

Summary

  • PS Plus subscribers on any tier can already access selected PS Store Summer Sale discounts on PS5 and PS4 games, ahead of the wider launch on July 15.
  • Upfront deals reach 90% off, including Back 4 Blood at $5.99, Dead Space at $10.49, Cyberpunk 2077 at $19.99, and A Plague Tale: Innocence at $7.99.
  • The early-access lineup also includes newer and bigger-ticket titles such as Assassin's Creed Shadows at $31.49 and Avatar: Frontiers of Pandora at $17.99.
  • The promotion arrives while Sony's July Savings sale is still running, giving PS Plus members a second active discount window before the Summer Sale opens to all shoppers.

Insights

How does Sony's premium VR market strategy align with its deep discount approach for traditional console games?
As Sony goes all-digital by 2028, will frequent sales permanently change how players perceive a game's value?
With first-party sales falling, are deep discounts a sustainable profit model or a sign of deeper trouble for Sony?