Kagi Nears 73,000 Subscribers as Demand for AI-Free Tech Surges
Updated
Updated · Computerworld · Jul 9
Kagi Nears 73,000 Subscribers as Demand for AI-Free Tech Surges
2 articles · Updated · Computerworld · Jul 9
Summary
Kagi’s paying subscriber base climbed to 72,847, nearly doubling from 38,000 last February as users seek search tools without AI-generated answers.
That growth reflects broader frustration with mandatory AI features, with DuckDuckGo also seeing adoption spikes when Google adds more AI to search.
Survey data points the same way: 60% of people in an Automattic study said AI in a brand’s messaging is a turnoff, while only 9% in a smaller Android poll said they generally loved AI search results.
The shift suggests AI-free or AI-optional products could become a paid niche across search, documents, notes and workplace tools as more companies embed AI by default.