Updated
Updated · Nintendo Life · Jul 7
Niantic Rebrands as Scopely Explore After $3.5 Billion Deal
Updated
Updated · Nintendo Life · Jul 7

Niantic Rebrands as Scopely Explore After $3.5 Billion Deal

3 articles · Updated · Nintendo Life · Jul 7

Summary

  • Scopely has renamed Niantic to Scopely Explore and will roll out a new logo across its games in the coming weeks.
  • The rebrand follows Scopely's $3.5 billion acquisition of the Pokémon GO developer in March and coincides with Pokémon GO's 10th anniversary this week.
  • Scopely said Scopely Explore is not a separate company or subsidiary but a mission-driven team within Scopely that will keep developing and publishing its existing titles.
  • Pokémon GO, Pikmin Bloom and Monster Hunter Now remain part of that portfolio as Scopely frames the new name around exploration, outdoor play and community connection.

Insights

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