Odyssey Cancels Influencer Screenings After Trailer Draws 450,000 Dislikes
Updated
Updated · Gulte · Jul 6
Odyssey Cancels Influencer Screenings After Trailer Draws 450,000 Dislikes
3 articles · Updated · Gulte · Jul 6
Summary
Influencer screenings for Christopher Nolan's "Odyssey" were canceled this week, with the studio shifting instead to direct screenings for critics and reviewers ahead of the July 17 global release.
More than 450,000 dislikes on the trailer — described as a record for a film trailer — appear to have driven the move as the team tries to limit negative publicity before release.
The backlash has centered on complaints about the trailer's visuals and casting choices, feeding a broader online negative campaign against the big-budget film.
For Nolan, whose films typically arrive with strong pre-release momentum, the reaction raises fresh questions about whether "Odyssey" can overcome the controversy at the global box office.