APAC SMEs Adopt AI at 78% as Embedded Tools Push Technology Mainstream

2 articles · Updated · iTnews Asia · Jul 6

Deloitte found 78% of Asia-Pacific SMEs already use at least one AI-enabled tool, signaling adoption has moved from early experimentation into routine business operations.
Embedded AI in communication, collaboration and customer-service software is lowering cost and technical barriers, while lean teams face pressure to cut administrative "work about work" and stay competitive.
Productivity tasks such as meeting prep, summaries, follow-ups and document creation remain the fastest-return use cases, with customer support, bookings and request routing emerging as the next investment focus.
Zoom's William Smith said SMEs can often move faster than large enterprises because they face fewer approval layers, especially in BPO, contact centers and e-commerce where small teams must scale service efficiently.
Spending is becoming more selective despite economic uncertainty, with SMEs favoring integrated tools over standalone AI budgets and judging success by time saved, responsiveness and reduced complexity.

Sources

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Unprecedented 50% Growth in AI Access: How APAC SMEs Are Transforming Business Through AI (2025–2027)

Overview

Between 2025 and 2026, global AI adoption surged, with worker access to AI rising by 50% and the number of companies with significant AI projects set to double. The Asia-Pacific (APAC) region led this trend, especially among SMEs, thanks to strong government and industry initiatives. Singapore’s Digital Enterprise Blueprint, along with programs like Grab AI for SMEs and RSM Cyber2SME™, played a key role in building confidence and boosting cyber resilience. These efforts created a robust foundation for APAC SMEs to integrate AI, positioning the region as a dynamic leader in global AI adoption.

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