Updated
Updated · animehunch.com · Jun 30
Japan Picks 19 IP360 Subsidy Winners for Up to ¥1.5 Billion Each
Updated
Updated · animehunch.com · Jun 30

Japan Picks 19 IP360 Subsidy Winners for Up to ¥1.5 Billion Each

2 articles · Updated · animehunch.com · Jun 30

Summary

  • METI named 19 first-round IP360 subsidy recipients, including Aniplex, Wit Studio and MAPPA, with eight anime companies selected alongside seven gaming and four live-action firms.
  • Up to ¥1.5 billion per company will cover 50% of eligible production costs, with final allocations tied to the average sales of each applicant’s top three past works.
  • Anime grants span new theatrical films, new animation works and production-system upgrades, while eligible spending runs from pre-production through localization and promotion over as long as two years, ending by February 2028.
  • The program also requires revenue sharing if projects outperform set thresholds, fitting Japan’s broader push to lift overseas sales of domestic content to ¥20 trillion by 2033.

Insights

Can Japan's new subsidy succeed where the last one failed, tripling its global anime exports?
As Japan boosts anime funding while the U.S. cuts cultural budgets, is a major soft power shift underway?

METI’s IP360 Subsidy: Japan’s Strategic Drive to Expand Creative Content Exports to 20 Trillion Yen by 2033

Overview

Japan’s Ministry of Economy, Trade and Industry (METI) has launched the IP360 Subsidy program to boost the country’s content industries, especially anime, gaming, and live-action. By selecting 19 companies as beneficiaries, the program aims to foster innovation and expand Japan’s creative footprint globally. This initiative is part of a broader strategy to enhance Japan’s intellectual property value and strengthen its content export ambitions. METI’s commitment to investing in the future of Japanese IP across multiple entertainment formats highlights a new direction for supporting creators and growing Japan’s influence in the global content market.

...