Amazon Launches Project Leo Broadband After 390 Satellites, Challenging Starlink
Updated
Updated · Simply Wall St · Jul 3
Amazon Launches Project Leo Broadband After 390 Satellites, Challenging Starlink
3 articles · Updated · Simply Wall St · Jul 3
Summary
Amazon has opened its commercial Project Leo satellite broadband service after deploying more than 390 low-Earth-orbit satellites, with customer service expected to start later this year.
The rollout puts Amazon into direct competition with SpaceX's Starlink while adding a new infrastructure business tied to global connectivity, alongside e-commerce and AWS.
Amazon is pitching Leo as more than a consumer internet product: early telecom partnerships suggest it aims to complement terrestrial carriers and link connectivity with cloud, AI and enterprise services.
The expansion also adds to investor scrutiny of Amazon's capital intensity, as the satellite build joins a broader $200 billion capex push and rising data-center spending.