Updated
Updated · Business Insider · Jul 3
LinkedIn Users Pick AI Headshot 2-to-1 in Test as Platform Urges Authentic Photos
Updated
Updated · Business Insider · Jul 3

LinkedIn Users Pick AI Headshot 2-to-1 in Test as Platform Urges Authentic Photos

2 articles · Updated · Business Insider · Jul 3

Summary

  • A side-by-side LinkedIn test found users preferred an AI-generated headshot over a real office photo by roughly 2:1, even though commenters often struggled to tell which image was genuine.
  • Gemini produced the closest fake after repeated prompting from one primary photo and several references; paid headshot generators costing about $30 to $100 often looked less convincing on close inspection.
  • LinkedIn said AI-enhanced profile photos are allowed if they still reflect the user's likeness, and warned that images violating its authenticity and community rules can be removed.
  • Branding and career advisers said polished AI portraits may win stated preferences, but trust can erode if the image changes someone's appearance; they recommended subtle editing of real photos over fully generated headshots.

Insights

When AI perfection is preferred by recruiters, is being authentically human becoming a career liability?
As AI floods hiring with fake profiles, how can companies find real talent in an ocean of digital ghosts?